2023 is a very important year for Automobili Lamborghini as not only do they move into the world of hybrid cars, but it is also the 60th anniversary of the founding of the company.
Lamborghini was founded on 6 May 1963 and from the very start, it found success under a founder who valued innovation and curiosity. This approach would soon lead to legendary vehicles such as the Lamborghini Miura, first unveiled in 1966, and the first car in history to be called a supercar.
Ferruccio Lamborghini had a dream to manufacture sports cars in an industry which was, at the time, dominated by just a few brands.
With a team of young engineers, they set about disrupting the status quo of the sports car world with their groundbreaking and radical designs. Over the years, they have continued to evolve, and have created numerous vehicles that have become iconic.
To celebrate this 60th anniversary year many events are to be staged worldwide to engage customers, Lamborghini Clubs, dealerships and fans of the brand.
Things got underway back in January with the opening of the remodelled Lamborghini Museum in Sant'Agata Bolognese, a location of the original factory. After being renovated, the museum opened with an exhibition called The Future Began In 1963.
Japan hosted a Lamborghini Day on 23 February at the famous Suzuka circuit, this being the first international event of the celebratory year, with hundreds of enthusiasts and collectors in attendance. Japan is a significant market for Lamborghini so this was an ideal place to start the celebrations.
Silverstone Circuit in the UK will hold its Lamborghini Day on 29 April, with over 300 owners expected to attend. The celebrations will move on to Italy where the 60 Anniversario Giro tour will conclude in Bologna on 28 May in the main square with the Concorso in Piazza – a Concours d'elegance and festive party for the public.
The United States is still the most important market for Lamborghini and they will host their own 60th Anniversary Giro in the summer then, in September, China will stage the ninth consecutive Giro China, concluding activities with a gala dinner. Mainland China is now the second-largest single market for Lamborghini.
September will be a busy month as the Lamborghini Polo Storico (a division responsible for the protection, preservation, and restoration of the brand's motoring heritage) is set to organize the 60th Anniversary Polo Storico Tour for Lamborghini classic cars in Italy.
October is Rome's turn when the Vallelunga circuit will host their first Lamborghini Festival, an event aimed at celebrating the brand and its track cars.
Finally, in November, the Grand Finals of the Super Trofeo Lamborghini, the one-make championship reserved for the Huracán Super Trofeo EVO2 racecars, gathering cars from three continents, will be held at the Vallelunga circuit in Rome.
It is a busy year ahead and official Lamborghini Clubs worldwide, which now list some 1600 members in 24 countries, will be planning additional tours and events in their countries too.
So we salute this 60th year of the Lamborghini and wish them a successful year of celebration.
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